In order to improve this website, information would need to be narrowed down and organized in a more layered way. The row of third party links should be more uniform in appearance. The page’s banner image is really distracting and it isn’t I’m honestly not even sure exactly what is being promoted on the site. There is no unifying theme for the page. There were so many colors used, many of which should not be used for text, in my opinion they are hard to read. I understand a love of color, but it could be expressed in a colorful page border or frame border, rather than throughout the text. Also, the page could probably be broken up into several different websites with their own main subject and sub-pages for easier navigation.
As for the Gates n’ Fences website, I had a similar first reaction to the opening page. the only difference is, because of the name, I know what they’re selling. Starting at the top of the page, there is some really fine print with pretty important information in it. I believe that upon opening this web page, the information from the fine print, along with the company name should be front and center; and much larger so that it’s easy to read. There are a few pictures on the front page, but they are small and hard to see detail. It would be much better to have an automatic slideshow gallery with professional quality images in a uniform size. There is a lot of text on the front page, more than there should be. Our text mentions that having a website and an online presence can give a business credibility. However, with this website’s setup, lack of theme, and unprofessional feel, they are taking away from their credibility as a legitimate business. The colors chosen along with the font sizes and layout makes this website hard to navigate.
I chose Head Hunter Styling’s website to highlight a website that’s done right. The first impression I got was that this is a very clean cut and modern website. The gallery had professional quality images and it showed not only what services they provide, but also an example of what it can look like when done. The web page is easy to navigate. Beginning with the gallery for this type of service is very smart. If you click the pictures, you get a caption in case you are unsure of what you are looking at. The simplicity is inviting.
Apple’s website is another one that’s done right. The layout is simple, and once again it is modern and sleek. I’m not saying that only modern and minimalist websites are good, but too much clutter rally takes away from the products or services being promoted. Apple’s easy-to-navigate website showcases what they are selling without overwhelming visitors with every single item they have to offer. There are layers to the website, and they are organized very well. I figured that Apple would have a good website because they are known to be a modern and high-end company. Usually nice web pages make people think the company is doing well.
Overall, design, aesthetics, and branding heavily impact the way I view a website and its company. A cluttered page can give off the impression that they didn’t put much effort into it. Personally, I think that it is unprofessional and it can drive people away. Because online presence is your proof of existence, it is important to make a good first impression for your visitors.
No comments:
Post a Comment